100個(gè)最流行的管理詞匯 國(guó)內(nèi)外最先進(jìn)的管理理念和實(shí)戰(zhàn)經(jīng)驗(yàn)詞匯
· 4C營(yíng)銷理論 (The Marketing Theory of 4Cs)
· 4R營(yíng)銷理論 (The Marketing Theory of 4Rs)
· 4P營(yíng)銷理論 (The Marketing Theory of 4Ps)
· 感性營(yíng)銷 (Sensibility Marketing)
· 利基營(yíng)銷 (Niche Marketing)
· 交叉營(yíng)銷 (Cross Marketing)
· 知識(shí)營(yíng)銷 (Knowledge Marketing)
· 文化營(yíng)銷 (Cultural Marketing)
· 服務(wù)營(yíng)銷 (Services Marketing)
· 體驗(yàn)營(yíng)銷 (Experience Marketing)
· 定制營(yíng)銷 (Customization Marketing)
· 色彩營(yíng)銷 (Color Marketing)
· 綠色營(yíng)銷 (Green Marketing)
· 關(guān)系營(yíng)銷 (Relationship Marketing)
· 合作營(yíng)銷 (The Co Marketing Solution)
· 伙伴營(yíng)銷 (Partnership Marketing)
· 一對(duì)一營(yíng)銷 (One-to-One Marketing)
· 差異化營(yíng)銷 (Difference Marketing)
· 大市場(chǎng)營(yíng)銷 (Big Marketing)
· 個(gè)性化營(yíng)銷 (Personalization Marketing)
· 堡壘式營(yíng)銷 (Formalization Marketing)
· 數(shù)據(jù)庫(kù)營(yíng)銷 (Data base Marketing)
· 服務(wù)分銷策略 (Services Distribution Strategy)
· 服務(wù)促銷策略 (Services Sales Promotion Strategy)
· 整合營(yíng)銷傳播 (Integrated Marketing Communications, IMC)
· 水壩式經(jīng)營(yíng) (Dam Operation)
· 戰(zhàn)略營(yíng)銷聯(lián)盟 (Strategic Marketing Union)
· 網(wǎng)絡(luò)數(shù)據(jù)庫(kù)營(yíng)銷 (Internet Data base Marketing)
· “整時(shí)營(yíng)銷” 與“晚盈利” (Profit by Timing Marketing and Lag Profit Marketing)
· 目標(biāo)管理 (Management by Objectives, MBO)
· 標(biāo)桿瞄準(zhǔn)(Benchmarking)
· 危機(jī)管理 (Crisis Management)
· 標(biāo)桿管理 (Benchmarking Management)
· 品牌管理 (Brand Management)
· 溝通管理 (Communication Management)
· 走動(dòng)管理 (Management by Walking Around,MBWA)
· 價(jià)值管理 (Value Management)
· 鉤稽管理 (Innovation and Practice Management)
· 能本管理 (Capacity Core Management)
· 績(jī)效管理 (Managing For Performance)
· 賦權(quán)管理 (Delegation Management)
· 物流管理 (Logistics Management/Physical Distribution ) (Physical Distribution為傳統(tǒng)意義上的物流)
· 知識(shí)管理 (Knowledge Management)
· 互動(dòng)管理 (Interactive Management)
· T型管理 (T Management)
· 預(yù)算管理 (Budget Management)
· 末日管理 (End Management)
· 柔性管理 (Soft Management)
· K型管理 (K Management)
· EVA管理 (Economic Value Added, EVA)
· 5S管理法 (5S :Seiri、Seiten、Seigo、Seiketsu、Shitsuke)
· 一分鐘管理(One Minute Management)
· 供應(yīng)鏈管理 (Supply Chain Management, SCM)
· 客戶關(guān)系管理 (Customer Relationship Management,CRM)
· 產(chǎn)品數(shù)據(jù)管理 (Product Data Management, PDM)
· 過(guò)程質(zhì)量管理法 (Process of Quality Management)
· 管理駕駛艙(Cockpit of Management)
· OEC管理法 (Over All Every Control and Clear)
· 數(shù)字化管理 (Digital Management)
· 海豚式管理 (Management as Porpoise)
· 跨文化管理 (Span-Culture Management)
· 螞蟻式管理 (Style of Ant Management)
· 購(gòu)銷比價(jià)管理 (Purchase by Grade Management)
· 企業(yè)內(nèi)容管理 (Enterprise Content Management)
· 企業(yè)健康管理 (Health of Enterprise Management)
· 薪酬外包管理 (Salary Episodic Management)
· 戴明的質(zhì)量管理 (William Edwards Dem’s Quality Management)
· 倒金字塔管理 (Handstand Pyramidal Management)
· 變形蟲(chóng)式管理 (Amoeba Management)
· 木桶定律(Cannikin Law)
· 墨菲定律 (Moffe's Law)
· 羊群效應(yīng) (Sheep-Flock Effect)
· 帕金森定律 (Parkinson's Law)
· 華盛頓合作定律 (Washington Company Law)
· 蘑菇定律 (Mushroom Law)
· 鲇魚(yú)效應(yīng) (Weever Effect)
· 飛輪效應(yīng) (Flywheel Effect)
· 光環(huán)效應(yīng) (Halo Effect)
· 蝴蝶效應(yīng) (Butterfly Effect)
· 多米諾效應(yīng) (Domicile Effect)
· 皮格馬利翁效應(yīng) (Pygmalion Effect)
· 破窗理論 (Break Pane Law)
· 路徑依賴 (Path Dependence)
· 奧卡姆剃刀 (Occam's Razor)
· 博弈論 (Game Theory)
· 定位法則 (Orientation Law)
· X理論-Y理論 (Theory X- Theory Y)
· 超Y理論 (Exceed theory Y)
· 7S模型 (Principle of 7S)
· ABC分析法 (ABC-Analysis)
· SWOT分析 (SWOT Analysis)
· 波士頓矩陣法 (Boston Matrix Analysis)
· 新7S原則 (Principle of New 7S)
· PDCA循環(huán) (PDCA Cyc)
· 品管圈 (Quality Control Circle,QCC)
· 業(yè)務(wù)流程重組 (Business Process Reengineer)
· 動(dòng)態(tài)薪酬 (Dynamic Salary)
· 管理層收購(gòu) (Management Buy-out)
· 逆向供應(yīng)鏈 (Reverse Supply Chain)
· 寬帶薪酬設(shè)計(jì) (Broad Band Salary Design)
· 員工持股計(jì)劃(Employee Stock Ownership Plan,ESOP)
· 人力資源外包 (Epiboly HR)
· 360度績(jī)效反饋 (360-Degree Performance Feedback)
· 人力資源價(jià)值鏈 (Human Resource Value Chain)
· 期望模型 (Expectancy Model)
· 安東尼模型 (Anthony Model)
· CS經(jīng)營(yíng)戰(zhàn)略(Customer Satisfaction)
· 532績(jī)效考核模型 (532 Performance Appraisal Model)
· 雙因素激勵(lì)理論 (Dual Stimulant Theory)
· 注意力經(jīng)濟(jì) (The Economy of Attention)
· 靈捷競(jìng)爭(zhēng)(Adroitly Compete)
· 德?tīng)柗品?/span>(Delphi Technique)
· 學(xué)習(xí)力 (Learning Capacity)
· 首席知識(shí)官 (Chief Knowledge Officer)
· 第五級(jí)領(lǐng)導(dǎo)者 (Fifth Rank Leader)
· 高情商團(tuán)隊(duì) (High EQ Team)
· 學(xué)習(xí)型組織 (Learning Organization)
· 知識(shí)型企業(yè) (Knowledge Enterprise)
· 高智商企業(yè) (Knowledge-Intensive Enterprise)
· 靈捷組織 (Adroitly Organization)
· 虛擬企業(yè) (Virtual Enterprise,VE)